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CASE STUDY 
Billings x Barnebys 

Expanding Beyond: How a US House Wanting International Exposure Invested in Barnebys 

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The Billings Story 

Founded by Lorca Cohen and Greg Wooten of the Window, Joshua Kritzer of Rewire Gallery, and Rich Carmichael, Billings is a Los Angeles-based design community-inspired venture that presents auctions of Modern Art & Design.

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Billings’ quarterly auctions offer 400+ lots of modern design featuring pieces from the pedigreed to the anonymous, the classic to the unusual and the rare and note-worthy. They bring forward a wide range of American and international art and design, with a catalogue often heavily weighted in mid-century modern selections, with offerings from the 1960s through the early 2000s.

Barnebys: Billings’ N.1 Referrer for International Traffic

Before joining Barnebys, Billings had less than 100 non-US users. In the first 3 weeks of the catalogue launching on Barnebys, 480 out of 641 users were international.

115.000

International visitors sent to their website

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1.7 M

Impressions on Barnebys in a year

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140+

Countries where visitors come from

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Tracking Data through BITE

BITE tracks traffic and data across all markets. It is an easy and intuitive tool that ensures businesses make informed marketing decisions, giving insight into their buyers' behaviour and targeting their advertising with great accuracy.

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Not Billings real data

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